ResourcePlanningConsultancy.co.uk


Accurate forecasting is essential for successful scheduling and irrespective of whether you forecast intuitively, using Excel or with a Workforce Management tool, successful forecasting comes about by deriving and incorporating a clear understanding of traffic drivers and their resultant traffic patterns.  

Accurate definition and assessment of core and special-event traffic patterns ensures forecasting has the best chance of success and that it can be modified quickly and easily to include 'new' unplanned events, and thus remain relevant, through a crises.


 
 

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                                                                        Forecasting

The Forecasting element consists of:

  • Analysis of current forecast accuracy and comparison with actual traffic

  • Development and application of accurate data capture methodologies

  • Identification of ‘core’ traffic and impacts

  • Impacts of planned events such as sales & marketing activities, regulatory and product changes

  • Impacts of unplanned events such as a Website crash or a national disaster

  • Impacts of business cycles such as bills, renewals, mailings and membership responses

  • Building of traffic templates to forecast current and future demand

  • Aberrations and sample size

  • Trends and seasonal patterns

  • Day of week and time of day segmentation

 


 

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